Kendrick Lamar has been announced as the headliner for the 2025 Super Bowl Halftime Show, a highly anticipated event that promises to bring a fresh and electrifying performance to football fans around the world. This major announcement was made on Sunday by the NFL, in collaboration with Apple Music and Roc Nation, just as the new football season kicked off.
The Apple Music Super Bowl LIX will take place on February 9, 2025, at the iconic Caesars Superdome in New Orleans. This event marks a significant milestone for Kendrick Lamar, who is set to headline the halftime show for the first time. Lamar, a 17-time Grammy Award-winning artist, is renowned for his profound lyrical content and dynamic performances, and this upcoming show is expected to be a highlight of his illustrious career.
Kendrick Lamar’s selection as the headliner is especially notable given his recent success and high profile in the music industry. Earlier this year, he gained widespread attention with his hit single “Not Like Us,” which was released amid a much-publicized musical rivalry with fellow hip-hop superstar Drake. Despite the competitive atmosphere, Lamar has continued to make waves with his music, solidifying his place at the forefront of the industry.
The 2025 Super Bowl Halftime Show will be Lamar’s first time headlining the event, though he has previously performed at the Super Bowl Halftime Show in 2022. At that show, he was part of an ensemble cast that included other major artists like Snoop Dogg, Mary J. Blige, Eminem, and 50 Cent. His performance was part of a memorable lineup that celebrated the rich history of hip-hop.
In a promotional video released alongside the announcement, Lamar stands on a football field in front of a massive American flag, engaging in a playful display of throwing footballs from a training machine.
“My name’s Kendrick Lamar, and I’ll be performing at Super Bowl LIX,” he says in the video. “Will you be pulling up? I hope so. You know, there’s only one opportunity to win a championship. No round 2’s.”
Lamar’s most recent album, “Mr. Morale & The Big Steppers,” debuted in 2022 and was met with critical acclaim. This album, alongside his hit single “Not Like Us,” has reinforced Lamar’s reputation as a trailblazer in the rap genre. Additionally, he was featured on the chart-topping track “Like That” with Future and Metro Boomin, further showcasing his versatility and continued relevance in the music industry.
In a statement released with the announcement, Lamar expressed his pride in being part of such a significant event.
“Rap music is still the most impactful genre to date. And I’ll be there to remind the world why. They got the right one,”
he declared. This sentiment underscores Lamar’s commitment to celebrating and elevating the genre he represents.
As anticipation builds for the 2025 Super Bowl Halftime Show, fans can look forward to an unforgettable performance from Kendrick Lamar. His headlining act is expected to be a dynamic showcase of his talents, further solidifying his status as one of the most influential artists of his generation. The combination of Lamar’s creative prowess and the grandeur of the Super Bowl stage is sure to make for a memorable halftime show that will be talked about long after the final whistle blows.
